Sales Director, Sports
Paramount
Category
Job Type
Paramount is hiring a Sales Director, Sports for their New York advertising sales team, sitting within the Sports Specialty division. This role is squarely in the ad sales side of the television and streaming business, responsible for driving advertising revenue across Paramount’s sports portfolio spanning digital, CTV, programmatic, and linear platforms. It suits a senior sports media seller who has spent a decade or more closing deals across streaming ad sales and understands how to work a holding company structure.
About the Role
The Sales Director, Sports operates within Paramount’s broader ad sales organization, selling against a sports portfolio that includes tentpole events, sponsorships, and streaming inventory across the Paramount Skydance ecosystem. Day to day, this person is managing a digital sports pipeline, running client meetings, forecasting revenue, and partnering with account managers to deliver pre and post-sale servicing. The role sits at the intersection of direct, programmatic, and linear sports advertising, requiring fluency across all three.
Key Responsibilities
- Meet and exceed monthly, quarterly, and annual advertising revenue targets across digital sports, CTV, programmatic, and sponsorship inventory within the Paramount sports portfolio.
- Manage a full digital sports sales pipeline including prospecting, forecasting, deal management, and long-term revenue growth across streaming ad sales and programmatic channels.
- Lead client-facing conversations about the sports advertising landscape across both direct and programmatic marketplaces, presenting strategic insights through quarterly business reviews.
- Collaborate with Hold Co teams across cable and broadcast to deliver holistic advertising solutions that span the full Paramount product suite.
- Identify and close new streaming sales opportunities by staying current on industry trends through trade publications, events, and ongoing training.
- Partner with account management to mentor AM sales partners and ensure clear direction, real-time feedback, and strong post-campaign client servicing.
What You Bring
- 10 or more years of digital advertising sales experience across streaming, social, CTV, programmatic, sponsorships, and tentpole events.
- Proven ability to sell sports media products across multiple platforms including linear television and connected TV advertising.
- Deep existing relationships with clients and agency holding companies, with a track record of high-volume face-to-face client development.
- Strong presentation skills built around a working knowledge of the sports media marketplace and client business objectives.
- BS/BA degree or equivalent professional training and experience in media sales.
Why This Role
Paramount’s sports portfolio sits at the center of one of the most competitive and well-funded segments in television advertising right now, and this Sales Director, Sports role puts you at the front of that business in New York. The company’s position across broadcast, cable, and streaming gives sellers a genuine multi-platform story to bring to market, which is a real advantage in sports specifically. For a senior sports seller looking to grow within a major media company, Paramount offers both the scale and the product depth to do serious business.
Apply today for the Sales Director, Sports position at Paramount and bring your sports media sales experience to one of the most recognized names in the industry.
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