Director, Brand Partnerships

Lionsgate is hiring a Director, Brand Partnerships based out of Santa Monica, CA to lead the branded content and sponsorship business across its digital platform channels and original content slate. This role sits at the intersection of content strategy and revenue, responsible for building multi-platform integrations that bring advertiser dollars into Lionsgate’s streaming and digital programming. It is a strong fit for someone who has spent years on the media or entertainment side of branded content and knows how to move a deal from pitch deck to delivery.

About the Role

The Director, Brand Partnerships works across Lionsgate’s digital-first programming, social extensions, and OTT content, collaborating with creative, production, editorial, and ad sales teams to build sponsorship frameworks that hold up against actual production timelines. Day to day, this person is pitching brand partners, developing integration concepts alongside content teams, and overseeing campaign delivery from first concept through post-campaign recap. This is a five-day-per-week, in-office role.

Key Responsibilities

• Lead ideation and full lifecycle execution of multi-platform branded partnerships across Lionsgate’s digital channels, original content initiatives, and social platforms.
• Develop scalable sponsorship frameworks and repeatable branded content offerings that can be applied across episodic television formats, digital series, and creator-led programming.
• Serve as the primary client-facing contact for select brand partners and agencies, managing relationships from initial pitch through renewal and upsell conversations.
• Partner with content, production, and editorial teams to embed brand integrations into active and upcoming projects without compromising creative standards.
• Build and present pitch materials and partnership proposals that translate content opportunities into clear advertiser value.
• Implement performance tracking and post-campaign reporting frameworks that demonstrate ROI and inform future branded content strategy.

What You Bring

• Five to seven years of experience in branded content, integrated marketing, or ad sales within media, entertainment, or digital platforms.
• Proven track record managing multi-platform brand partnerships across streaming, social, and digital content ecosystems.
• Experience taking cross-functional projects from concept through production and delivery on real content timelines.
• Strong presentation skills with the ability to build compelling pitch narratives for brand and agency audiences.
• Comfort working with performance data to shape strategy and demonstrate the value of branded content investments.

Why This Role

Lionsgate operates one of the more active independent content pipelines in the industry, with an ongoing slate across streaming and digital platforms that creates genuine surface area for brand partnership work. This Director, Brand Partnerships position offers direct involvement in shaping how Lionsgate structures and sells its branded content business at a moment when that business is actively growing. For someone with experience in entertainment marketing partnerships, this is a principal-level seat at a studio that still moves with some independence.

Apply now for the Director, Brand Partnerships role at Lionsgate and bring your branded content experience to one of the industry’s leading independent studios.