Solgar

We are shooting four 15 second ads and two 6 second ads for two new products from a brand called Solgar

STORYLINE:

Video #1:
-A father and daughter play basketball
-Same father and his wife get a good night sleep

Video #2
-A mid 30s professional woman gathers belongings to leave to work
– A Grandfather and grandchild play chess

ROLES:

[DAD] – 40 to 50 years old. Any size and build encouraged to apply, advanced or intermediate skill not required, but must have at least some competence playing basketball. Middle upper class family man in a loving relationship with his wife and a strong bond with his pre-teen daughter. He is his daughter’s biggest supporter for her love of basketball. Dad has always had an interest in nutrition and vitamin supplements.

[DAUGHTER] – 10 to 15 years old, all ethnicities female. Does not require advanced or intermediate skill, but requires at least some competence playing basketball. Middle upper class family who has a strong relationship with her dad and mom, and has a love for basketball and a passion for improving her skills

[MOM] – 35 to 50 years old, all ethnicities female. Middle Upper class family, busy, active lifestyle with lots of daily family and professional responsibilities. She’s looking for a boost to improve her sleep and wake up energetic.

[MILLENIAL PROFESSIONAL] – 27 to 39 years old, all ethnicities female. Bachelorette who has a professional job, has been working at a tech firm for 6 years. Lives in her own apartment. Has a well put together life but is looking for a boost to improve her rest, focus and concentration.

[GRANDFATHER] – 60 to 75 years old, all ethnicities male. A loving grandfather who cherishes family time, especially with his grandchildren. He’s still mentally sharp but is looking for a way to preserve/improve his memory and mental sharpness.

[GRANDCHILD] – 6 to 9 years old, all ethnicities male or female. Calm and poised. Male or female. Strong bond with his/her grandfather. A year or two ahead of his/her age group in intelligence and maturity. Plays chess with grandfather. Doesn’t actually need to know how to play chess.