Job Summary:

Corporate Strategy & Business Development (CSBD) is responsible for developing strategies to drive long-term growth for the company. CSBD team works closely with the leaders of all businesses to drive and support strategy development and execution.

As part of the Corporate Strategy & Business Development team, the role will aim to provide a good understanding of key market trends & consumer behaviors, their attitudes & preferences, and leverage relevant data & insights to work with business teams and form appropriate business strategies or answer the critical strategic questions. We seek a candidate with experience in research at consulting firms and/or in-house research role at FMCG, consumer tech, or media & entertainment companies. This role requires strong problem solving and analytical skills, expertise in consumer research, excellent team work, effective communication in both English and Japanese, as well as the ability to collaborate across a diverse range of stakeholders, including multiple levels of business and functional teams within TWDC.

Responsibilities:

• Develop customized primary research approaches based on business needs
• Synthesize complex quantitative and qualitative data into clear, actionable insights
• Leverage & integrate secondary databases to provide holistic business solutions
• Conduct desktop research to support and provide insights based on business needs
• Collaborate with US research team to execute global-led projects for Japan, and share local insights/input where applicable
• Formulate strategies/initiatives in collaboration with multiple LOBs
• Work in an ever-changing and complex environment, and comfortable with ambiguity and navigating a fast-paced environment
• Prepare and share insights and analytical reports with the relevant stakeholders; provide consumer insights to different business teams

Professional Qualifications and Experiences

• 5 -7 years of relevant experience in research teams at top-tier consulting firms, and/or in-house research experience in FMCG, consumer tech, or media & entertainment companies
• Extensive experience with the full lifecycle of consumer research: designing the approach/sample, writing questionnaires/discussion guides, managing fieldwork and related vendors, developing analytic plans, conducting data analysis, preparing compelling deliverables
• Experience in a range of research methodologies (e.g., MaxDiff, TURF, segmentation, conjoint, derived importance, attitudes & usage studies, focus groups, online communities, etc.)
• Demonstrated analytical skills to generate insights, e.g. mastery of Excel required; familiarity with tools such as Alteryx, SPSS, and Tableau a plus
• Insights about Japanese consumers, sensitive to identifying and following M&E market trends preferred
• Bachelor’s degree required; advanced degree preferred
• Passion for M&E industry; a content lover

Skills

• Ability to conduct consumer/market research
• Strong business acumen and problem-solving capabilities
• Strong written and verbal communication skills
• Good in numbers and has an analytical mind
• Communicating with key stakeholders and team members in a credible and confident way
• Working collaboratively and effectively in a group dynamic often virtual, proficient in agile ways of working
• Ability to navigate complexity and ambiguity
• Sensitive to cultural nuances
• Fluency in English
• International research experience preferred